Naspers, through its subsidiary Prosus, has launched a new agentic AI platform called TokenClaw for businesses in South Africa – and the company says it's completely free to use with no tokens or usage limits.
Similar to the OpenClaw platform, ToqanClaw is based on multiple AI models from major providers, including Anthropic and other open-source models. Prosus said South African entrepreneurs can use the platform to build apps, dashboards and automation through descriptive prompts. “Built in-house and integrated with Prosus’ own AI platform, Token, it brings the many features of OpenClave into a secure environment,” the company said, adding that no coding experience is required and data entered into the platform remains under the control of the user and is never used to train third-party models.
Naspers told MyBroadband that ToqanClaw can intelligently choose between AI models for each task. The platform also utilizes Naspers-Process's own large commerce model, built from data derived from over 1 billion customers worldwide and 500 million daily interactions. “The massive commerce model anticipates the demands of customers around the world, making tools like TokenCla truly world-class,” the company said. “A competitor may claim to have adopted a better model overnight, but they can't replicate the scale and years of understanding what customers want.” The company said it has already delivered TokenClaw to 5 million restaurants, merchants and entrepreneurs globally.
Naspers also announced the launch of Zappia, an AI assistant app that can be used to book restaurants, manage inboxes, and coordinate schedules. “The most exciting thing here is that we have created the first AI solution that meets the needs of SMEs around the world, especially in a market like South Africa,” Naspers said. “You can get cloud code through Zappia and the equivalent of cloud cowork (through TokenCla) and get your own life assistant, without the hassles and exorbitant costs of understanding the technology.”
Both platforms are now completely free to use for South Africans, although the company said it may consider introducing a subscription model based on consumption. When asked about tokens and usage limits, Naspers said: “There are no limits at this level, which makes it very different from similar products in the market. The core idea behind these products is that AI solutions should be affordable for small businesses, entrepreneurs and individuals around the world.” The platform's use of an open-source model also reduces costs for users – a strategy the company said reduces costs by up to 90%.
Prosus CEO Fabricio Bloisi said that new AI models are no longer beneficial to users on their own merits. “The question is who has the data, context and loops to make it really useful to a real business,” he said, adding that the company had previously used the platform internally. “We spent 18 months building this inside Prosus. 60,000 agents. 10,000 applications. People who never wrote a line of code were building tools that their teams use every day.”
Thanks to its training through large commerce models, Naspers said Tokencla allows agents to anticipate what a business needs before it is even prompted. Prosus said it is the first company in Europe, and one of the few worldwide, to expand its partner base to a platform like TokenCla. “It is very exciting that Naspers, a company with South African roots, which is now building a global technology champion through Prosus in Europe, is able to create this,” the company said.