Press release
Cape Town, South Africa
onepointfiveCape Town based premium real estate agent, offering home owners a more considered way of selling property through experienced personal service, professional marketing, extensive showings and a fixed. 1.5% commission plus VAT.
Cape Town property without old-school commission
Cape Town has long held its position as one of the world's most desirable property markets. From the laid-back reputation of Constantia to the cinematic coastline of Clifton and Camps Bay, the city attracts both local sellers and international buyers who recognize the rare balance of lifestyle and long-term value.
Yet as the market has evolved, one aspect has remained surprisingly unchanged: commissions.
For decades, homeowners have accepted traditional real estate agent fees as part of the process. These fees can represent a significant portion of the seller's equity, especially on higher-priced properties.
Now, a new approach is taking hold. onepointfiveThe real estate agent, with 1.5% commission, is offering a more considered way of selling property in Cape Town, which reflects how the modern market really operates.
Rethinking the role of real estate agents in Cape Town
A market that has outgrown older models
Cape Town's property landscape has changed. Buyers are more informed. Lists are more visible. Technology has streamlined processes that once relied heavily on manual intervention.
Despite this, many real estate agents in Cape Town continue to operate within legacy pricing structures that no longer align with today's market capabilities.
OnePointFive enters this space with a clear premise: If the process has become more efficient, the cost of sales should follow suit.
Rather than remove essential services, the company has reorganized the way it delivers those services, ensuring that sellers still receive professional guidance, high-quality marketing, and broad exposure, but without the burden of excessive commissions.
A better commission structure for modern sellers
keeping more of what you've earned
At the heart of OnePointFive's model is a straightforward offering: a fixed 1.5% commission real estate agent serviceFees are charged only on successful sales.
For Cape Town homeowners, the difference is stark. The 1.5% model allows sellers to retain more of their investment without compromising the quality of the sales process.
It is not positioned as a discount service. Instead, it reflects a shift toward efficiency, transparency and fairness, qualities strongly reflected in a market where value is closely scrutinized.
Maintaining a Premium Sales Experience
Full-service support, delivered thoughtfully
A common concern among sellers is whether lower commissions equate to lower service. OnePointFive addresses this directly by maintaining a comprehensive offering that mirrors, and in many cases enhances, traditional real estate agent support.
This also includes:
- Accurate valuation of property based on current market data
- Professional photography and video content tailored to each listing
- Exposure on major asset platforms
- Structured marketing campaigns designed to reach qualified buyers
- Guided Negotiation and Transaction Management
By combining these elements with a sophisticated operating model, the company ensures that sellers do not need to trade quality for cost.
A hybrid approach that balances personal service and technology
Flexibility without compromise
OnePointFive works within a hybrid framework, blending personal expertise with digital convenience.
When a more hands-on approach is preferred, sellers can work directly with an experienced real estate agent while also having access to a streamlined platform for documentation, offers, and updates.
This flexibility reflects broader changes in the way property is transacted. Some customers value efficiency and speed, while others prefer traditional conversation.
“For this reason, we focus primarily on traditional in-person real estate agent premium service, alternatively our platform is available for those who choose a more technical route – the choice is yours.”
Damien Bernard, COO of OnePointFive
This dual approach ensures that sellers are not limited to a single method, but can choose the experience that best suits their needs, without incurring additional costs.
Cape Town property positioning for local and global buyers
A city that keeps attracting attention
Cape Town remains a focal point for international investment. The combination of natural beauty, established infrastructure and comparatively favorable property pricing has attracted consistent interest from foreign buyers.
From the Atlantic seaboard to the southern suburbs, demand continues to be driven by both lifestyle considerations and long-term value.
In this context, sellers benefit from a strategy that effectively presents their property not only to the local market but also to a global audience.
OnePointFive's approach ensures that listings are presented with the clarity and appeal expected by discerning buyers, while the low commission structure allows sellers to remain competitive without undue cost pressure.
useful property resources
Sellers and buyers can explore the comprehensive property environment through authoritative and neutral resources including the South African Property Trader Regulator and Cape Town economic reporting.
Changing perspective on property sales in Cape Town
exceeding traditional expectations
The emergence of the 1.5% commission real estate agent model signals a broader change in the approach to property transactions.
Sellers are questioning long-held assumptions:
- Why should the commission remain fixed when processes have evolved?
- Does higher cost always indicate better service?
- Can efficiency co-exist with premium experience?
For many, the answer lies in choosing a model that reflects the realities of today's market rather than the traditions of the past.
Trust, control and clarity in the sales process
A more informed way to sell property in Cape Town
At its core, OnePointFive's offering is built on the idea that selling assets should be measured and transparent.
Homeowners retain control over their decisions. Communication remains clear throughout the process. Costs are defined from the beginning, with no ambiguity about what is being paid or why.
This clarity is particularly valuable in a high-value market like Cape Town, where every percentage point counts.
Explore OnePointFive
Homeowners considering selling can explore OnePointFive's seller process, current listings and company background through the link below.
About OnePointFive
onepointfive is a modern real estate agent based in Cape Town, offering a smarter, more cost-effective approach to buying and selling property. Built around a fixed commission model of bus 1.5% plus VATThe company challenges the traditional real estate agent structure while maintaining a premium service standard.
By connecting experienced property professionals with a streamlined digital platform, OnePointFive offers a transparent and efficient property journey. Sellers benefit from services such as market-related valuation, professional marketing and listing on major property platforms, while they only pay commission on successful sales.
Looking ahead: the future of real estate agents in Cape Town
Market ready for change
As the property landscape continues to evolve, it is likely that more sellers will seek alternatives to traditional commission structures.
The existence of companies like OnePointFive shows that change has already begun. By aligning costs with efficiency and maintaining a high standard of service, the 1.5% commission real estate agent model is establishing itself as a reliable option for those looking to sell property in Cape Town without unnecessary excess.
For homeowners, the message is clear: it is possible to approach the market with both confidence and practicality, while maintaining value while achieving strong results.
media Contact
Company: onepointfive
Place: Cape Town, South Africa
Website: https://www.onepointfive.co.za
Email: info@onepointfive.co.za
phone: +27 (0) 76 683 4142