Shiprazor, South African logistics startuphas closed a seed round of $2.65 million, bringing its total funding to $3.3 million as it looks to simplify delivery infrastructure for African online merchants.
Norrsken22 AAIC, E4E and Tremis Capital led the round, joining angel investors including senior Google executives.
Founded in 2023 by Sahil Afaria, Shiprazor works as a software layer between online merchants and courier networks. Merchants join once through integration with Shopify or WooCommerce and get access to over 20 courier partners.
The platform selects the best courier per shipment based on cost, speed and past performance, handling everything from inter-warehouse movements to last-mile drop-offs. The company says it has processed more than 1.5 million deliveries in South Africa.
The fundraising comes against a difficult backdrop for African e-commerce merchants. Transportation costs on the continent are approximately 75% higher than the global average, and most merchants are forced to manage multiple courier relationships to cover different routes and parcel types.
The new capital will go toward three priorities: growing the courier network, expanding regional coverage, and strengthening shipment volumes to reduce costs in areas where limited courier competition has kept prices high.
Shiprazor is also incorporating AI tooling into its roadmap. Its first release is an address verification feature designed to cut down on failed deliveries due to incorrect address data. The company says this is the first in a series of agentic AI tools aimed at helping merchant and buyer systems coordinate orders and resolve fulfillment issues with less manual input.
“South African traders have been resilient, having weathered load shedding, currency volatility and rising logistics costs,” Afria said. “But they also don’t have to deal with fragmented fulfillment infrastructure.”
Norrsken22 head of investments Investments Pather said the company sees Shiprazor as building the infrastructure that African merchants have long needed, noting that the continent's e-commerce market remains fragmented and expensive despite its growth potential.
